EPISODE THREE

Music is NOT the product...anymore!

Music is not the product...anymore!

In this episode, ByLwansta unpacks what productisation really means for artists in 2026. From intellectual property and merchandise to live experiences and brand-aligned revenue, he breaks down why music is now the starting point, not the end goal.

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Artist Websites, Are They Still A Thing in 2026?

Is the artist website still relevant in 2026?

In this episode, I unpack the evolving role of the artist website, what it used to be, what it’s become, and how artists can actually use it today. I also share how I built bylwansta.com, the thinking behind it, and what I learned along the way through NORMVL.

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The best event I hosted in 2025...

This episode reflects on I Care A Lot, the best event I hosted in 2025 at Artistry. Why it worked, what it taught me about catalytic moments, funding, and intention, and why creating the things I wish existed sometimes means taking emotional risks.

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Event Footage: Urban Skhotheni